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‘We are lost’: Fox News suffers worst ratings in 20 years

 
 
Joe Sommerlad
Fri, February 5, 2021, 7:40 AM
 
 
Sean Hannity hands over to Laura Ingraham at the end of his show on Fox News on 2 February 2021 (Fox News)
Sean Hannity hands over to Laura Ingraham at the end of his show on Fox News on 2 February 2021 (Fox News)

Fox News has fallen into third place among US cable current affairs broadcasters, languishing behind CNN and MSNBC in Donald Trump’s final month in the White House as conservative viewers deserted the channel.

January saw a mob of enraged Trump supporters stage a failed insurrection at the US Capitol in protest at his election defeat, the president’s historic second impeachment by the House of Representatives, his departure from the Oval Office and Democrat Joe Biden being sworn-in as his successor.

But despite this dramatic sequence of events, Rupert Murdoch’s network suffered its worst month since April 2000, falling into third for total day viewers and overall viewers, according to the latest Nielsen ratings.

Whereas CNN averaged 2.49 million weekly total viewers and MSNBC drew 1.93 million, Fox secured just 1.49 million, down 18 per cent year-on-year.

It also lost out to its centrist rivals in the primetime evening slot for the first time since July 1999, as the likes of Sean Hannity, Laura Ingraham and Tucker Carlson failed to keep momentum under the president’s “stolen” election narrative when no evidence materialised to support that claim. And it struggled to find substantial attacks on the incoming Biden administration.

MSNBC’s The Rachel Maddow Show was the most-watched program in that time slot, averaging 4.2 million while Hannity fell to 3.1 million, a 19 per cent ratings decline on its January 2020 performance.

Worse, Fox also came third in attracting audiences in the 25-54 age demographic, crucial to securing future advertising commitments, a low it has not hit since October 2001.

President Trump himself appeared to play a significant role in the decline in popularity of his once-loyal mouthpiece, urging his supporters to switch allegiance to fringe competitors like Newsmax and One America News Network (OANN) as revenge for Fox’s surprise (but ultimately correct) decision to call the red state of Arizona for Mr Biden on election night when only 78 per cent of the vote had been counted.

That Arizona call sent the president and his team into a tailspin of disbelief, denial and fury, with campaign manager Jason Miller appearing on the channel to contest the verdict and both Mr Trump and his son-in-law Jared Kushner reportedly pursuing Mr Murdoch by phone, begging for a retraction. The 89-year-old media mogul refused.

Mr Trump’s moves to empower Newsmax and its ilk appeared to wound Fox and compounded wider concerns about its failure to remain relevant having lost its co-founder Roger Ailes and lead anchor Bill O’Reilly to sexual harassment scandals in 2016 and now the patronage of Trumpworld.

“Never before had a network been so closely affiliated with a commander-in-chief,” wrote The Washington Post’s Sarah Ellison and Jeremy Barr, suggesting Fox is currently suffering “something of an identity crisis” under the current leadership of CEO Suzanne Scott and media president Jay Wallace.

“We are lost,” an insider confided to CNN’s chief media correspondent Brian Stelter.

“January was one of the biggest months of political news in a generation, yet Fox couldn't capitalise,” Mr Stelter himself observed. “Instead of competing by promoting correspondents and putting news coverage front and centre, the network prioritised ever more outrageous, ever more extreme opinion.”

Discussing the slide with The Daily Beast, one unnamed former on-air Fox personality commented: “Fox has seen ratings dips before and has always come back. But there’s no denying this is disastrous for them.

“They clearly have no plan other than to keep reshuffling the same old tired, uninteresting deck chairs, and the audience knows it. The lack of leadership, a bench, or any exciting, news-making ideas coupled with the blood-letting to Newsmax and OANN have put it in a position never seen before… There is zero doubt they are panicking behind the scenes.”

Another Fox staffer told the same publication: “This channel and everyone associated with it created a monster, preying on low-information Americans. What’s even more dangerous is that they’re angry… The programming is getting pathetically desperate to get viewers back. Seeing the bare minimum of debate on shows. It’s sad. This is a self-inflicted wound.”

Television entrepreneur Jonathan Klein placed more emphasis on the threat posed by Newsmax and OANN, saying simply: “They were out-crazied on the right.”

“One America News and Newsmax were more willing to provide the heroin that conspiracy addicts were looking for.

“For years, Fox has been denying climate change, denying that social inequity exists, denying that [Barack] Obama was a citizen,” he adds.

“So they’ve bred a sizable chunk of viewers who routinely deny the truth – and those viewers punished Fox News the moment they reported that Biden won Arizona, and they haven’t stopped. It’s like when that chimp you raised from a baby tears your face off.”

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11 hours ago, DBP66 said:

‘We are lost’: Fox News suffers worst ratings in 20 years

 
 
Joe Sommerlad
Fri, February 5, 2021, 7:40 AM
 
 
Sean Hannity hands over to Laura Ingraham at the end of his show on Fox News on 2 February 2021 (Fox News)
Sean Hannity hands over to Laura Ingraham at the end of his show on Fox News on 2 February 2021 (Fox News)

Fox News has fallen into third place among US cable current affairs broadcasters, languishing behind CNN and MSNBC in Donald Trump’s final month in the White House as conservative viewers deserted the channel.

January saw a mob of enraged Trump supporters stage a failed insurrection at the US Capitol in protest at his election defeat, the president’s historic second impeachment by the House of Representatives, his departure from the Oval Office and Democrat Joe Biden being sworn-in as his successor.

But despite this dramatic sequence of events, Rupert Murdoch’s network suffered its worst month since April 2000, falling into third for total day viewers and overall viewers, according to the latest Nielsen ratings.

Whereas CNN averaged 2.49 million weekly total viewers and MSNBC drew 1.93 million, Fox secured just 1.49 million, down 18 per cent year-on-year.

It also lost out to its centrist rivals in the primetime evening slot for the first time since July 1999, as the likes of Sean Hannity, Laura Ingraham and Tucker Carlson failed to keep momentum under the president’s “stolen” election narrative when no evidence materialised to support that claim. And it struggled to find substantial attacks on the incoming Biden administration.

MSNBC’s The Rachel Maddow Show was the most-watched program in that time slot, averaging 4.2 million while Hannity fell to 3.1 million, a 19 per cent ratings decline on its January 2020 performance.

Worse, Fox also came third in attracting audiences in the 25-54 age demographic, crucial to securing future advertising commitments, a low it has not hit since October 2001.

President Trump himself appeared to play a significant role in the decline in popularity of his once-loyal mouthpiece, urging his supporters to switch allegiance to fringe competitors like Newsmax and One America News Network (OANN) as revenge for Fox’s surprise (but ultimately correct) decision to call the red state of Arizona for Mr Biden on election night when only 78 per cent of the vote had been counted.

That Arizona call sent the president and his team into a tailspin of disbelief, denial and fury, with campaign manager Jason Miller appearing on the channel to contest the verdict and both Mr Trump and his son-in-law Jared Kushner reportedly pursuing Mr Murdoch by phone, begging for a retraction. The 89-year-old media mogul refused.

Mr Trump’s moves to empower Newsmax and its ilk appeared to wound Fox and compounded wider concerns about its failure to remain relevant having lost its co-founder Roger Ailes and lead anchor Bill O’Reilly to sexual harassment scandals in 2016 and now the patronage of Trumpworld.

“Never before had a network been so closely affiliated with a commander-in-chief,” wrote The Washington Post’s Sarah Ellison and Jeremy Barr, suggesting Fox is currently suffering “something of an identity crisis” under the current leadership of CEO Suzanne Scott and media president Jay Wallace.

“We are lost,” an insider confided to CNN’s chief media correspondent Brian Stelter.

“January was one of the biggest months of political news in a generation, yet Fox couldn't capitalise,” Mr Stelter himself observed. “Instead of competing by promoting correspondents and putting news coverage front and centre, the network prioritised ever more outrageous, ever more extreme opinion.”

Discussing the slide with The Daily Beast, one unnamed former on-air Fox personality commented: “Fox has seen ratings dips before and has always come back. But there’s no denying this is disastrous for them.

“They clearly have no plan other than to keep reshuffling the same old tired, uninteresting deck chairs, and the audience knows it. The lack of leadership, a bench, or any exciting, news-making ideas coupled with the blood-letting to Newsmax and OANN have put it in a position never seen before… There is zero doubt they are panicking behind the scenes.”

Another Fox staffer told the same publication: “This channel and everyone associated with it created a monster, preying on low-information Americans. What’s even more dangerous is that they’re angry… The programming is getting pathetically desperate to get viewers back. Seeing the bare minimum of debate on shows. It’s sad. This is a self-inflicted wound.”

Television entrepreneur Jonathan Klein placed more emphasis on the threat posed by Newsmax and OANN, saying simply: “They were out-crazied on the right.”

“One America News and Newsmax were more willing to provide the heroin that conspiracy addicts were looking for.

“For years, Fox has been denying climate change, denying that social inequity exists, denying that [Barack] Obama was a citizen,” he adds.

“So they’ve bred a sizable chunk of viewers who routinely deny the truth – and those viewers punished Fox News the moment they reported that Biden won Arizona, and they haven’t stopped. It’s like when that chimp you raised from a baby tears your face off.”

......fox needs some new faces and ideas.

Have they tried Blondes, Machine Guns and Christianity yet?.....

marjorietaylorgreene.jpg

 

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Fox news is passe...

All the good shit is in Time this week.

Like how about them admitting that everything the right was/is claiming is all true ?

This is starting to get some traction, I don't think it's going to convince any far lefty or righty types, but any independent or more normal closer to center types gotta be scratching their heads right now...

https://time.com/5936036/secret-2020-election-campaign/

 

Corporate oligarchs and fascism is here to save you 🤪

You buying it?

 

 

 

 

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1 hour ago, DLS350 said:

Lou Dobbs Cancelled! Hannity and Carlson should be next!
 

Lies, conspiracy and Q anchors at their finest!!

say what you like about Q...

but their claims are not without "some" merit...

and that's just today.... (not to mention epstein, hollywood, nexium, or even the catholic church)

Now if you don't support those who oppose this type of stuff, perhaps you should explain why...

Partisanship is nice, but are you really going to put partisanship over this crap ?

Now on the flipside, about that "plan"......some might be a bit disappointed ...

 

https://www.bitchute.com/video/Wq8mU0ciFrL0/

 

 

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6 hours ago, Troll said:

say what you like about Q...

but their claims are not without "some" merit...

and that's just today.... (not to mention epstein, hollywood, nexium, or even the catholic church)

Now if you don't support those who oppose this type of stuff, perhaps you should explain why...

Partisanship is nice, but are you really going to put partisanship over this crap ?

Now on the flipside, about that "plan"......some might be a bit disappointed ...

 

https://www.bitchute.com/video/Wq8mU0ciFrL0/

 

 

Stop posting immediately......

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7 minutes ago, RedZone said:

Stop posting immediately......

speaking for yourself again?

Hey BTW...what's your opinion on Joey attacking 1/3 of your entire states GDP...

you must be loving it 👍

as your  ACDC posts must dull that pain.

 

 

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On 2/5/2021 at 9:44 PM, RedZone said:

 

 

BTW...did you ever realize ???

 
 
adjective Slang.

sexually responsive to both men and women; bisexual.

 

Considering how Brian "Johnson" used to go commando and let his Johnson hang out the holes of his jeans in concert...you might have gotten a clue, but then again, you probably never made it to a live show...

 

 

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On 2/6/2021 at 12:25 AM, Troll said:

say what you like about Q...

but their claims are not without "some" merit...

and that's just today.... (not to mention epstein, hollywood, nexium, or even the catholic church)

Now if you don't support those who oppose this type of stuff, perhaps you should explain why...

Partisanship is nice, but are you really going to put partisanship over this crap ?

Now on the flipside, about that "plan"......some might be a bit disappointed ...

 

https://www.bitchute.com/video/Wq8mU0ciFrL0/

 

 

You must reside in the triangle.

Your bearings are off.

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40 minutes ago, Wildcat Will said:

You must reside in the triangle.

Your bearings are off.

Bearings are useless without a frame of reference and base starting point....

so what are yours...🤣

...and what do you think of that wonderfull (rub it in your face) Time article ?🤔

need a link?

Politics 2020 Election

The Secret History of the Shadow Campaign That Saved the 2020 Election

Feb. 4, 2021
 
donald-trump-joe-biden-election.jpg?qualIllustration by Ryan Olbrysh for TIME

The secret history of the shadow campaign that saved the election

A weird thing happened right after the Nov. 3 election.....

https://time.com/magazine/

---------------

enjoy  👌

 

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24 minutes ago, Troll said:

Bearings are useless without a frame of reference and base starting point....

The frame of reference and base starting point is your very FIRST POST at this forum you galactic idiot. 

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38 minutes ago, RedZone said:

The frame of reference and base starting point is your very FIRST POST at this forum you galactic idiot. 

awesome answer to that Time article 👍

 

BTW: did you ever realize that 'Young beef' hangs out with 'Johnson'...

....and will do a schoolboy striptease on stage for you...

while singing highway to hell ???

or are you just a galactic idiot 🤣

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